Resources:

Nonprofit:
Resources are not taxed so long as they fall within the mission of the organization, there is goodwill amongst community members wanting to support the mission, and there is an additional financing option.

Personal Funds:
I plan on putting my personal funds into this program because I believe it will be successful. There is no difference between my funding and another person's funding.

My experience in adobe:
With my experience in adobe, I will be able to help make many of the projects come to life, something that is a rare skill and costly to hire.

My STEM background:
I am able to approach the development of materials from a multidisciplinary perspective, providing the most efficient and effective form of education to students.

Location:
Being based in Miami we have a large home market with a sizeable portion of our target demographic, something many other cities do not offer.

Social Media:
With a focus on social media, we will be able to tap into lucrative opportunities: instagram and snapchat.

Human resources:
By incentifying people through the gamification of our products and services, we will have a market that will be loyal to our brand vs similar competitors.

Social capital: because our cause is quite amiable and very photogenic, we will be able to capitalize on peoples' emotion better than competing educational companies.

Existing hard assets:
With an asset base consisting of some video equipment, hiking equipment, and lab supplies, we will be able to get started working on videos very fast. These are wholly purchasable and nonrare qualities.

Timing:
The timing of this development is crucial because it is at a point where concern for climate change and economic inequality are reaching all-time highs in the United States.

I believe gamification is our best resource because it will be the most difficult to develop, and with our headstart will help us create a loyal following and recognizable brand name.